Dealership Phone Training Institute
Business development center

BDC phone training.

Your BDC lives on the phone. We coach every agent one-on-one each week, on inbound calls and outbound follow-up, so more conversations end with a firm appointment that shows.

What agents learn

A repeatable process for every kind of call.

BDC agents start with the fundamentals of an inbound sales call, then add outbound word tracks and objection handling as they progress.

Courses for your BDC

  • Incoming Sales: call control, capturing contact information and setting the appointment.
  • Outbound Sales: warm openings and word tracks for internet leads, lease renewals, orphan owners, and event or sale follow-up.
  • Advanced Sales: rebuttals for price shoppers, long-distance shoppers, spouse objections, trade-ins and credit challenges.
  • Multiple appointment attempts that keep the customer engaged after a first “no.”
How it works

Built for a busy BDC floor.

On demand

Agents tap Register in our app between calls. A trainer calls back, usually within 15 minutes.

1-on-1 role-play

Real scenarios, coached live. Each week steps up in difficulty.

Accountability for managers

Weekly report cards, mystery calls and a dedicated account manager. Month-to-month, no long-term contract.

From BDC teams

Hear it from BDC agents.

BDC – Huge IncreaseRecorded client testimonial0:35
“Being new to BDC sales, this training is extremely helpful. Coral has a very patient and calming personality and explains the various parts of the script and why it works.”
TD
Tara DojanMay 2019
“The trainers are awesome, they explain what we will be going over and let you know what they think you need to practice on. I have applied the training that I am receiving to incoming calls and follow up’s with other customers and I feel that it is well worth it.”
KT
Kimberly TalbertJanuary 2023
Let’s talk about your store

What would more showroom opportunities mean to your month?

Talk through your training investment, staffing and goals with an account representative.

Call us directly800-987-1156

Request a call back

Tell us about your store and we’ll call you back.

Or call us now at 800-987-1156.