CALL 1-800-987-1156
AND LET US FIX YOUR PHONES
We Don’t Train Your Team — We Change Their Behavior on the Phone
Using weekly 1-on-1 coaching, real call reviews, and proven Spaced Repetition, we build habits that stick — not short-term improvement.
15 minutes a week changes behavior. 2 days a year does not.
TAKE THE FIRST STEP NOW!
15-minute weekly 1-on-1 coaching (not one-time events)
Structured process — not scripts
Real call reviews with your managers
4.9-star rated by dealerships nationwide
GOOGLE REVIEWS
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Just completed my phone training today! Over weeks of courses with Lauren Camarillo, she made my experience fun and exciting. Very personable and such a pleasure to work with! I’ve grown with my phone calls to our customers ever since I first started! Lots of tips and feed back after every course. She’s the best!
Paul Georgeson6/21/2022 -
CMS is the best dealership phone training institute! All of there phone trainers are excellent, professional, and have awesome energy. I highly recommend Taylor Dean and Kallista Head they both are encouraging and personable. They make phone training enjoyable. CMS will be sure to help you better lead conversations with customers and gain confidence over the phone.
Dallas Lee8/23/2023 -
When my manager decided to go with them for training I was really worried and not looking forward to it, but I've really enjoyed every training exercise I've had. I can tell it's making me a better salesman- I know what to say to objections. It doesn't feel like training- they make it fun and pleasant. Thanks especially to Layney, she really does a professional job. Highly recommend.
Dawson “James” Ford12/08/2021 -
The Training that is provided to me and the Amazing Group of people behind all the training have helped me tremendously. I am able to be more comfortable in my ability to make those appointments. It gives me the confidence that is needed to be in the business! DJ is an awesome mentor and he is Great at what he does!
Rhonda Velador11/14/2019 -
The phone training works great! I use it often when talking on the phone and setting appointments. Everyone I have talked to are so NICE & FRIENDLY!!!
Esther Nuryagdieva11/21/2023 -
They have been very professional and polite! When first being told we were going to have to go through the training I was apposed to do so, but the interaction with their team has made me enjoy the time and learn a lot! Glad to be able to go through the training process!
clay womack1/26/2022 -
I've been in the phone training program for a few months now and I feel like I'm a lot more confident on the phone now and my numbers prove that. They are extremely helpful at coaching you through different calls and scenarios! Jessie is super pleasant on the phone coaching me and I always look forward to having her as a coach.
Alyssa Estep3/08/2021 -
The CMS phone trainers are total pros, they do an amazing job instructing and guiding you on how to be as effective as possible when on the phone. I've noticed a significant difference in how many appointments I'm able to get over the phone. Highly recommend them to anyone looking to increase their phone skills.
Alexander Mendoza12/09/2019 -
I Really enjoyed this phone training program. I felt it taught me: How to handle customers that aren't so friendly to deal with and different strategies around it. Special thanks goes out to DJ Williams and his staff for all there help and patience with me through this program. Thank you
Jen Deleonard6/13/2022 -
Since I have started with this training, I have so much confidence answering the phones and staying in control of the call! The staff is great and they are so friendly and helpful! I would highly recommend!
Sierra Esposito9/17/2019 -
Great training team! The staff is friendly and professional but still makes a point to keep it relaxed and answers all questions asked. has taught some really great transition phrases and helps with overcoming objections with customers by providing alternatives. For all first time BDC representatives, this is a great way to help get over the anxiety of talking on the phone.
Alyson Kilanski5/17/2021 -
The best phone training I have had so far. The scripts are practical and easy to follow not to mention, effective. It has really helped me up my game. Sierra is pleasant and detailed-oriented when pointing out my strengths and weaknesses.
Nestor Caro1/17/2023 -
This training has helped me out a lot and has helped me boost my confidence when talking to customers
Lissa Urbaez4/01/2026 -
Extremely professional & attentive staff. They go above and beyond to get your training done as quickly and efficiently as possible. They always tell you what was done RIGHT & what areas you need to work on versus just bombarding you with information. Each role-play is followed up with questions to make sure you’re comprehending & not just listening and repeating. You don’t mind doing training when they make it fun. Keep up the great work team! What you’re doing is working for everyone! -Ryan Flanagan
R Flan8/17/2023 -
This training is very detailed and moves at a great pace to learn quickly without it becoming overwhelming. I have scheduled more than double the appointments that I used to. Also, Jamie Tilton is an amazing trainer that will guide you to success and increase your appointment setting fast!
Tylet Lewis11/18/2019 -
By far the best phone training system I have ever worked with. I often work with Sarah and Kara and they have never been anything other than wonderful to work with. Very professional and helpful.
Lindsey fountain11/05/2020 -
This program has helped my confidence tremendously with my communication skills when setting an appointment. The more you go over the material, the more efficient & secure your appointments will be! Huge shout out to DJ, Haileigh, & Lauren for all your help. They make you feel as comfortable as possible with the training. Highly recommended!!
Rebecca Mulhall1/27/2021 -
Customer Management Systems has helped me become successful and confident when I am on the phone with customers! All the trainers that I have worked with have been great and guided me through the course of my training. Thank you all for your help!
Panya Konstantinou10/05/2021 -
Working with CMS has greatly assisted me with my incoming phone calls. The training sessions were smooth, helpful, and knowledge filled. Amazing job from everyone I’ve worked with and I thank them greatly!
Jeramy Marshall8/05/2022 -
Great training! It has helped us set better appointments and more appointments. They are also very friendly every week when we call and do our phone training.
Courtney Sander10/10/2019 -
They have been extremely helpful with refining my phone tactics. The staff is kind, helpful and very insightful. I would definitely recommend their services to others seeking to enhance their sales processes
Patrick Morley12/16/2020 -
I originally completed the 16 week Incoming Sales course to help with appointment setting and getting more familiar with automotive sales calls. As of today I have also completed the 12 week Outbound Sales course to help me further my phone skills and making sure my customers are taken care of properly. The staff is top notch and always willing to help ensure you get the most out of the courses. The group calls are also helpful as they serve as live critic sessions and help you realize areas you might be missing! All around a great team, and great learning experience!
Trevor Elliott6/17/2019 -
I find the Incoming calls sales training to be extremely useful and relevant in my job. Every word of the script is crafted with the purpose of setting a solid appointment with a potential customer. I highly recommend this training and I look forward to starting the Outgoing Calls Sales training. Thanks so much, Brian Berlinguette
BRIAN BERLINGUETTE10/05/2021 -
I absolutely love working with Lauren Camarillo . She is a very good trainer she is able to answer my questions and coach me in ways that make sense for me to take control of my conversation. I have been putting the scripts into use and they are working for me. I've been in the car business for 5 years and have never had any training like this before, I HIGHLY recommend it!!
Oscar Sanchez5/07/2021 -
I have been doing the phone training for a short time and the trainers are awesome, they explain what we will be going over and let you know what they think you need to practice on. The training is a lot of what my BDC Manager has trained me on, just the wording is a little different. I have applied the training that I am receiving to incoming calls and follow up's with other customers and I feel that it is well worth it. It is so good to know that I work for a company that wants to invest in myself to make be a better part of the team.
Kimberly Talbert1/10/2023 -
Fantastic training today with Layney! The more they work with me, the better I feel I am getting! Thanks again!
Eric Cody12/08/2021 -
Customer Management Systems is an awesome company to train with. Their skills and training are one of a kind. I've learn so much on how to handle incoming and outgoing calls base on the relation of the each call. I apply the skills I've learn from the trainers on every call I make to customers or potential customers and it has helped me to gain full control of the call and make the appointment. I will continue to follow the plan and exceed my expectations. Thanks Customer Management Systems and your team for a job well done!!!!
Lawanda Perry1/18/2020 -
The CMS training was absolutely fantastic. Coming from someone who is brand new to the car business, this training improved my confidence and comfortability with talking to customers and handling their objections.
Parker Cole9/13/2023 -
This training is great the people who do the training are amazing friendly and helpful and the training itself has help build more confidence when speaking with customers on the phone and turning them into appointments
George Cada4/02/2026 -
Amazing personable trainers!
I have had a fantastic training experience with this company. I especially want to give a show out to Kimberlee the trainer for her friendly and supportive manner. Very great program that genuinely cares about the growth of the trainees.
Sharon Martinez6/28/2022 -
Starting out, I honestly thought I knew all there was to know about something as easy as answering the phone. After a couple sessions with Jamie, I realized I had A LOT to learn. With short sessions that really key in on specific points and with her AMAZING guidance, I don't dread learning new styles of appointment setting, gaining and keeping control of conversations and all around getting the correct information from every customer. She also asks if I have any questions or if I've ran into any specific situations that I didn't have an answer for. Really takes the time to get to know you and has helped my appointment setting rate over 50%. Thanks again Jamie, I really do appreciate it!
A Google User7/24/2020 -
I've been in the phone training program for a few months now and I feel like I'm a lot more confident on the phone now and my numbers prove that. They are extremely helpful at coaching you through different calls and scenarios! Jessie is super pleasant on the phone coaching me and I always look forward to having her as a coach.
A Google User3/08/2021 -
Coral is by far their best trainer! She effectively communicates where you go wrong and how to correct it. She's kind and courteous on the phone, and takes the time to make the training fun and enjoyable. Highly recommend others to partake in this training!
Brian Raub5/14/2019 -
I love the training, the individuals are so nice and make it fun! Not to mention that this does help you set more appointments. Thanks for helping me become a better salesman!
Jarvion Franklin3/23/2021 -
At the beginning, I felt like I had known enough from previous phone training I had been given over the last few years of my career. Turns out I was wrong, and definitely have picked up some very useful knowledge after my 6th week doing this training. All of the staff is very fun to work with, especially Kara! She made the weekly training more fun, and even threw in some personal pointers of her own to help me even further. Keep an open mind, and give them a shot! It's worth it!
S H9/24/2020 -
This training was super helpful. Definitely increased my confidence both over the phone and in person. Everyone was super duper helpful and provided me with tips and advice on how to get better. I trained with Kalista and Taylor several times and each time was extremely pleasant. I would definitely recommend this training to anyone considering it.
Jeraldine Beaubrun5/04/2023 -
I would like to thank them. Because I have never worked in car sales before so when I started working I didn’t know how to talk to customers over the phone and set up the appointment plus how to come over the objections that they have but working with CMS I learned a lot. I highly recommend them.
Thank you so much Belleville Hyundai for getting me connected with them.
Nikit Patel7/21/2023 -
Michelle with customer management systems is amazing! Training with Michelle at CMS has greatly improved my phone skills for any type of inbound calls. These trainings not only have helped me set more appointments but has also increased my sales revenue as well. Thank you!
Eric R2/05/2022 -
This has been great training for me, my appointments have gone up. Also, I have had more clients show up on time as well. My confidence has definitely gone up on setting appointments and over coming objections on the phone. Thank you!
Leo Lopez11/07/2019 -
The training is a useful tool for anyone in a customer service role. The biggest thing you’ll learn and be able to apply is word choice. Being able to correctly navigate conversations and objections with correct word choice is a big asset. The team does an excellent job training!
Henry Hanson8/31/2022 -
The phone training offered for dealerships is amazing! It is very helpful in setting appointments with potential customers. I highly recommend you check them out!
Justin Moore8/16/2023 -
Jesse and Lauen are great. I have completed both the service and sales programs (basic and masters). The scripts are easy to follow and the team gives great feedback.
Darlene West3/07/2023 -
Over the course of doing this phone training I have found it most helpful with nailing down appointments for my place of employment. It has made my phone calls easier to handle and take control of the conversation. Also the girls that I have trained with have been great. They are tentative and helpful in any of my questions ot concerns. Two thumbs up!
Victoria Rivers1/27/2021 -
Had a great experience with them. Very thorough on their training. Very easy to talk to and will help you through anything you need. If you or your team need help give them a call they will help you!
Michael Mavus9/14/2023 -
Have helped me tremendously with working on the phone. They have an excellent structure and work well with coaching you. I am new to car sales and have increased sales over the phone/setting appointments since I started training with them.
Dustin Marteney10/18/2023 -
The training staff is always extremely friendly and helpful with questions and concerns! I have learned a lot through the CMS phone training program and highly recommend it!
Krystal Gancarski9/18/2020 -
Based on the training I have had in just the last 5 weeks, I am seeing a huge improvement in my appointment setting. The trainers are very easy to talk to and give constructive criticism to help you grow as a sales professional. Not only are my phone calls improving, but my demeanor and mindset on the lot has improved.
Danielle Kroeger6/17/2019 -
Ladies are absolutely amazing at helping you get better not only to set appointments but customer service overall! Great feedback on every phone call training. Definitely make my day!
Andrey Shichanin2/28/2022 -
I love training with CMS! It helps so much with staying on track when scheduling appointments and guiding you in the right direction to success! I am not sure if I am necessarily supposed to have a favorite trainer, but I love working with Kara Heneghan. She is always laid back and it definitely helps with making me feel comfortable.
Ashley Keatley9/04/2020 -
I highly recommend using Customer Management Systems for your business! They allowed me to get comfortable with customer objections, setting solid appointments and the overall flow of a live call without any hiccups. The staff is absolutely amazing and give great feedback!
Westgate Shared9/11/2020
Our Phone Training Slots
For a low monthly price, phone training slots are versatile – you can train a sales rep, a service rep, your parts staff or receptionist, all by making simple substitutions effortlessly when needed. Training slots can be used for any and all of the courses that we offer.