CALL 1-800-987-1156
AND LET US FIX YOUR PHONES
We Don’t Train Your Team — We Change Their Behavior on the Phone
Using weekly 1-on-1 coaching, real call reviews, and proven Spaced Repetition, we build habits that stick — not short-term improvement.
15 minutes a week changes behavior. 2 days a year does not.
TAKE THE FIRST STEP NOW!
15-minute weekly 1-on-1 coaching (not one-time events)
Structured process — not scripts
Real call reviews with your managers
4.9-star rated by dealerships nationwide
GOOGLE REVIEWS
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BIG FAN - totally new to sales and my dealership set us up with CMS.
The ladies are awesome!!
Every time, helpful, encouraging and making sure I get it right.
VERY real world applicable training!
Michael David's Honda page b8/29/2019 -
Michelle with customer management systems is amazing! Training with Michelle at CMS has greatly improved my phone skills for any type of inbound calls. These trainings not only have helped me set more appointments but has also increased my sales revenue as well. Thank you!
Eric R2/05/2022 -
These people are awesome! If you truly listen and understand what they try to help you understand, you will definitely set more appointments!
dylan schaaf8/26/2021 -
Have helped me tremendously with working on the phone. They have an excellent structure and work well with coaching you. I am new to car sales and have increased sales over the phone/setting appointments since I started training with them.
Dustin Marteney10/18/2023 -
Extremely professional & attentive staff. They go above and beyond to get your training done as quickly and efficiently as possible. They always tell you what was done RIGHT & what areas you need to work on versus just bombarding you with information. Each role-play is followed up with questions to make sure you’re comprehending & not just listening and repeating. You don’t mind doing training when they make it fun. Keep up the great work team! What you’re doing is working for everyone! -Ryan Flanagan
R Flan8/17/2023 -
We have been using this program for 13 weeks now and it has made a world of difference! It not only helps with your phone word track but your in person word track also. It is a great tool to use and I think everyone should use this to improve! I would give 10 stars but it only let me give 5!! Great job guys! I appreciate all the help!!
Tyler Parker1/27/2021 -
I click to schedule my training session. I grab a cup of coffee and they call and here we go! Everyone has been great to work with. I just finished a training session with Layney and she handles things very professional and serious but fun and learn all at the same time. I have worked with Kim, Sarah, Michelle, LeAnn, etc. They have all been a joy and relaxing to work with. Great teachers, instructors, pleasant, and yes even fun! I even kind of look forward to it every week. LOL Happy Holidays!!!!
Polly Applebury12/09/2021 -
When my manager decided to go with them for training I was really worried and not looking forward to it, but I've really enjoyed every training exercise I've had. I can tell it's making me a better salesman- I know what to say to objections. It doesn't feel like training- they make it fun and pleasant. Thanks especially to Layney, she really does a professional job. Highly recommend.
Dawson “James” Ford12/08/2021 -
The phone training course has been a great tool to help my sales productivity. It has given me structure and a road map that has increased my monthly sales total. Thanks for all your help.
Dedric Campbell7/29/2023 -
I enrolled in this program a green salesman and just a few weeks into it I am a selling machine! This will change your career for the better! The staff is so friendly and understanding. Taylor (probably is not her real name) helped me break out of my shell and step up my enthusiasm!!!
Daniel Pruitt7/24/2019 -
I wanted to express my sincere appreciation for the exceptional training Lauren provided as a Senior Phone Training Specialist. Her expertise and dedication truly deserve a 5 out of 5 star rating. Her guidance has been invaluable, and I feel confident and well-prepared book appointments thanks to her support.
Martin Estrada9/21/2023 -
There phone training is the absolute best. They take their time to make sure you understand why you are using the necessary steps. They work with you, take time to answer questions, point out all the things you did right and give you recommendations on where to improve. It is a very comfortable training process. Being in sales for over 25 years, I have had numerous phone training classes and this is by far the best and most thorough one I have every had. Anyone in sales should take the opportunity to take this course. Coral, who I dealt with more than once guides you in a very positive manner, takes time to make sure you understand everything and seems to really care that you succeed. She did a great job!! I absolutely recommend this course!!
JohnDavid Morgan4/29/2019 -
This program has helped my confidence tremendously with my communication skills when setting an appointment. The more you go over the material, the more efficient & secure your appointments will be! Huge shout out to DJ, Haileigh, & Lauren for all your help. They make you feel as comfortable as possible with the training. Highly recommended!!
Rebecca Mulhall1/27/2021 -
Been a great program for me to go through. It helping me to slow my roll when I get a phone call. Looking forward to the continued learning in this program.
Alex Atkinson10/28/2019 -
Absolutely amazing, I have been using their phone training program through my place of employment and I actually look forward to doing the training every week. The women I have worked with are absolute joys and I want to be friends with every single one of them. Shoutout to Lauren, Joanna, Asia and Sierra (and another wonderful woman ho unfortunately I forgot to write down the name for). I highly recommend this to anyone in a sales position as I have seen ample improvement already and cannot wait to continue to grow.
Bryn Gatz1/13/2023 -
The CMS phone trainers are total pros, they do an amazing job instructing and guiding you on how to be as effective as possible when on the phone. I've noticed a significant difference in how many appointments I'm able to get over the phone. Highly recommend them to anyone looking to increase their phone skills.
Alexander Mendoza12/09/2019 -
Had a great experience with them. Very thorough on their training. Very easy to talk to and will help you through anything you need. If you or your team need help give them a call they will help you!
Michael Mavus9/14/2023 -
Layney, Kim, Bobbie, and Jessie all have wonderful communication skills. Makes the training fun and entertaining when it comes to scenarios when speaking to customers. They are all super friendly and I truly enjoy training with them.
Regina Price-Douglas1/25/2022 -
Michelle Betancurt is a splendid phone trainer and I would recommend to ONLY go through her. Everyone else is good be she actually cares and WANTS to help you better yourself and makes sure you are doing well! She helped me advance my confidence in the phone training!!!!
sonny j3/11/2022 -
I Really enjoyed this phone training program. I felt it taught me: How to handle customers that aren't so friendly to deal with and different strategies around it. Special thanks goes out to DJ Williams and his staff for all there help and patience with me through this program. Thank you
Jen Deleonard6/13/2022 -
Starting out, I honestly thought I knew all there was to know about something as easy as answering the phone. After a couple sessions with Jamie, I realized I had A LOT to learn. With short sessions that really key in on specific points and with her AMAZING guidance, I don't dread learning new styles of appointment setting, gaining and keeping control of conversations and all around getting the correct information from every customer. She also asks if I have any questions or if I've ran into any specific situations that I didn't have an answer for. Really takes the time to get to know you and has helped my appointment setting rate over 50%. Thanks again Jamie, I really do appreciate it!
Eric Konichek7/24/2020 -
I LOVE this phone training! I was a TOTAL LOSER on the phones until I took CMS training. Not anymore 😊. It is really easy and really helped me with booking appointments! Love it! Thanks CMS.
Sandra McMurray4/09/2026 -
The way this company treats it's client's is amazing. If you mess up they will help you out on how to overcome it. I have become more and more comfortable talking with clients over the phone.
Robert Davis7/09/2019 -
The dealership I work for uses CMS as a phone training vendor and the experience has been absolutely wonderful, all of the trainers are very kind and helpful and all of the feed back is great and has definitely helped me improve in my day to day work interactions.
Richard Wilson5/08/2026 -
I absolutely love working with Tiffany. She is a very good trainer she is able to answer my questions and coach me in ways that make sense for me to take control of my conversation. I have been putting the scripts into use and they are working for me. I've been in the car business for 5 years and have never had any training like this before, I HIGHLY recommend it!!
Katie Wilson3/31/2021 -
Being new to BDC sales, this training is extremely helpful. Coral has a very patient and calming personality and explains the various parts of the script and why it works. I tend to go off script at times and Coral gently pulls me back to the script. I'm looking forward to future training calls. This is definitely working! Thank you so much!
Tara Dojan5/16/2019 -
They have been very professional and polite! When first being told we were going to have to go through the training I was apposed to do so, but the interaction with their team has made me enjoy the time and learn a lot! Glad to be able to go through the training process!
clay womack1/26/2022 -
Excellent staff that provides a great way to improve auto sales. Although my training session has been geared towards auto sales, their method can be used with any kind of sales.
A Google User9/11/2020 -
Fantastic training today with Layney! The more they work with me, the better I feel I am getting! Thanks again!
Eric Cody12/08/2021 -
Absolutely great training program from these guys! The entire staff is extremely friendly and helpful! The tools that they give you and help you practice with have helped me drastically improve my phone interactions with customers, from information gathering, to objection handling and setting appointments. Thank you!
Lennon Da Hora1/07/2020 -
Although they're training you to use a script, the operators really know how to tailor the training to fit your business needs and give substantial feedback that is not only effective, but also give good reasoning of why it works.
As someone who has a degree in Communication Studies, it's easy to see how effective the methods you learn in the training can be effective in controlling the conversation on the phone to make good use of both your time and the customer's time in getting to the point of interest and possibly closing a sale.
Joey BMW5/08/2020 -
Love this phone training! Helped me boost my appointments at the dealership. The trainers are very upbeat and helpful. I definitely recommend Customer Management Systems.
Marc TV8/02/2019 -
Just completed my phone training today! Over weeks of courses with Lauren Camarillo, she made my experience fun and exciting. Very personable and such a pleasure to work with! I’ve grown with my phone calls to our customers ever since I first started! Lots of tips and feed back after every course. She’s the best!
Paul Georgeson6/21/2022 -
Since I have started with this training, I have so much confidence answering the phones and staying in control of the call! The staff is great and they are so friendly and helpful! I would highly recommend!
Sierra Esposito9/17/2019 -
Amazing Phone Training, agents are personable & give great feedback and instruction while helping you learn the best uses to set appointments! Once a week for 20 minutes to enhance your appointments for your whole team is a great deal! I highly recommend to businesses!
Alysia Defreitas8/31/2020 -
Great training team! The staff is friendly and professional but still makes a point to keep it relaxed and answers all questions asked. has taught some really great transition phrases and helps with overcoming objections with customers by providing alternatives. For all first time BDC representatives, this is a great way to help get over the anxiety of talking on the phone.
Alyson Kilanski5/17/2021 -
I am a car salesman and I needed some training to help me be more affective in phone calls, And setting appointments.. After a few training sessions with Kara My phone Sales closing rate has gone way up! and has helped my confidence tremendously. I would recommend this training program to anyone in Sales.. Thank you CMS!!
Chandler Bobbitt8/27/2020 -
Starting out, I honestly thought I knew all there was to know about something as easy as answering the phone. After a couple sessions with Jamie, I realized I had A LOT to learn. With short sessions that really key in on specific points and with her AMAZING guidance, I don't dread learning new styles of appointment setting, gaining and keeping control of conversations and all around getting the correct information from every customer. She also asks if I have any questions or if I've ran into any specific situations that I didn't have an answer for. Really takes the time to get to know you and has helped my appointment setting rate over 50%. Thanks again Jamie, I really do appreciate it!
A Google User7/24/2020 -
I had a wonderful experience with the phone trainers here! At first I was hesitant and nervous, but after the first 2 calls, I noticed actually how helpful they are! You actually really get into it sometimes, and they feel like real calls with a customer. This has helped me with picking great word choices/rebuttals in some of my current leads! Thank you!
Paige Grandowski12/11/2019 -
By far the best phone training system I have ever worked with. I often work with Sarah and Kara and they have never been anything other than wonderful to work with. Very professional and helpful.
Lindsey fountain11/05/2020 -
They have been extremely helpful with refining my phone tactics. The staff is kind, helpful and very insightful. I would definitely recommend their services to others seeking to enhance their sales processes
Patrick Morley12/16/2020 -
Trainers are awesome. Lauren is great. Been in the auto business 30 years and have done other programs but none as easy to actually implement into daily practice and see great results. Highly recommend!
Jeff Henderson1/04/2022 -
Great training a must for all Sales Professionals!!! Makes phone calls feel a lot less stressful by taking control of the conversation. Have had the pleasure of training with Coral more than once and she is great!!! It was hard to break 16+ years of phone calls but this made it a lot easier!!!
Huck Love6/06/2019 -
Customer Management Systems has really helped me own the phone when having conversations with customers, I feel more confidant and setting more firm appointments while gaining the trust of customers. We absolutely love Ryan and Taylor and always feel excited to get our next phone call after doing our weekly training. Great people! Great company!
Melissa Gibbs9/04/2019 -
Jesse and Lauen are great. I have completed both the service and sales programs (basic and masters). The scripts are easy to follow and the team gives great feedback.
Darlene West3/07/2023 -
I highly recommend using Customer Management Systems for your business! They allowed me to get comfortable with customer objections, setting solid appointments and the overall flow of a live call without any hiccups. The staff is absolutely amazing and give great feedback!
A Google User9/11/2020 -
CMS is an excellent option for dealership phone training. Their trainers offer relevant, bite-sized training sessions that will absolutely make your sales staff more effective when dealing with customers on the phone. Their approach is extremely effective and their trainers are top notch. I have worked with Jaime for several weeks and can not speak highly enough of her sessions, really good stuff!
John Johnson1/16/2020 -
Customer Management Systems has helped me become successful and confident when I am on the phone with customers! All the trainers that I have worked with have been great and guided me through the course of my training. Thank you all for your help!
Panya Konstantinou10/05/2021 -
Great training! It has helped us set better appointments and more appointments. They are also very friendly every week when we call and do our phone training.
Courtney Sander10/10/2019 -
Powerful tools to maximize effective appointment setting skills and drive customers from the phone to the showroom!!
Josh Breen8/24/2020
Our Phone Training Slots
For a low monthly price, phone training slots are versatile – you can train a sales rep, a service rep, your parts staff or receptionist, all by making simple substitutions effortlessly when needed. Training slots can be used for any and all of the courses that we offer.